Can flowers be fashion?

As a florist, I don’t fully understand fashion. As far as I know I’m not sure anyone really understand fashion. But I do understand flowers.

Maybe people out there do understand fashion. After all it is a $3 trillion market.

Flowers though, albeit not such a large market, do follow much of the same trends. Shabby chic floral arrangements are in huge demand at the moment and as the market changes, you will see your local florist adapt to the market.

I just thought I would share a few things I saw recently that got me thinking how different our industries really are.


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